Why You Need Backlinks

Hi,

When we think of Internet marketing, the word "backlink"
doesn't automatically come to mind. In fact, most
people who aren't involved with a website would not
even know what a backlink means. To put it simply,
a backlink is any URL link from another website that
will take web surfers directly to your website.


So, a backlink is like a business card
(in the form of an Internet address) that you gave to
someone who then refers other people back to you.
Using this metaphor, one can see that the more backlinks
you get the more business you get too.

However, that's not the sole reason why backlinks
are important in Internet marketing.

While a backlink is a type of referral, it also
can be a measure of your website's reputation.
This is why major search engines use backlinks in
their search algorithms. They catalogue the number
of backlinks and the strength of the people who are
backlinking to your site and use this in their algorithm
to determine how well you rank amongst other sites that
deal with your website niche.


Using backlinks you can raise the visibility of your
site by getting your site highly ranked in the search engine.
This, in turn, will lead to more people visiting your site
and thus more business.

As if that weren't enough, the backlinks are also used
to determine the worth of the website should you decide
to sell the domain later. So, backlinks can turn into
dollar signs, even if your site happens to be a blog,
instead of a full website. That's how powerful backlinks are!

NOT ALL BACKLINKS ARE THE SAME

Being the Internet, of course, nothing is as straightforward
as it seems. It's simplistic to suggest that anything that
is a backlink will enhance your site's value or search
engine ranking.

Tech wizards invented the Internet, and many of those
geek geniuses ended up in search engine companies.

So, even though a standard HTML URL is easy enough to
understand (once you get the hang of it), search engine
optimization is quite intricate and often a very secretive
business.

After all, if we knew exactly the algorithms that major
companies use to rank the sites in their listings, than
anyone could fool a search engine and the entire industry
would collapse overnight.

So, while you can learn as much as you want about how to
code a backlink, you probably won't get the finer points
of which backlinks are worth more than others to your
website, unless you read this eBook.

You will find out what specific aspects of a backlink
are important in Chapter 2 of "Backlinks: Marketing Gold".

There I discuss the importance of the anchor text that is
linking back to your site and the types of sites that
link to you.

This is just one of the elements that can affect your
search ranking, but it appears to be a strong criterion
in how you rank, at least in the Google search engine.

In "Backlinks: Marketing Gold" you can also learn how the
context and positioning of a backlink has a great effect
on how useful it is to improve your page rank in search engines.

Of course, you will want to get backlinks from sites with
good page rank, as they will be weighted more or considered
more relevant by the search engines.

The higher up you are in the page listing
(home page not necessarily being the best page), the more
the backlink is weighted. You will learn why link referral
pages are no longer as good a strategy as getting your link
on relevant pages with few other backlinks.

Also, it may surprise you to learn that where the link
appears on the page (top, middle, and bottom) can also
influence how strong a backlink it is perceived to be by the search engine-ranking

algorithm.

There is of course more to why you need back links.
Specifically "One Way" back links, but from this article,
hopefully you have learned that you do need to use them.
How to get back links and how to use them most effectively
you can find in the eCourse, "Backlinks: Marketing Gold"
you'll find linked at the top of this page.



Backlinks CAN be a Marketer Goldmine when done properly.





May your days be filled with abundance and
all your dreams come true.




Regards
Xtream Members News Admin
Geneva Gallander
xtreamsuccess@gmail.com


Today’s Success Quote:
Wealth is not measured by possessions or money...
but by the relationships you build, the bonds
you strengthen, the people you bring together
and by the legacy you leave behind... that...
is TRUE wealth."


Tweet this http://twitter.com/xtreammembers



P.S. Xtream Members offers you the products, marketing tools
and resources, and teach you how to use them.

Click Here to Join Now http://xtreammembers.com/?ref=49